While there is a movement in how people view beauty in American

The standard of beauty is changing, driven by social media, where women can proudly display their natural beauty in all shapes and sizes. A recent study in the *International Journal of Fashion Design, Technology, and Education* confirms this shift, showing that the average American woman now wears between a size 16 and 18, rather than the size 14 of previous years.

The study, which analyzed data from over 5,500 U.S. women, found that the average waist size has increased from 34.9 inches to 37.5 inches over the last two decades. Susan Dunn, a lead expert on the study, believes this information is crucial: “Just knowing where the average is can help a lot of women with their self-image.”

Dunn, along with co-author Deborah Christel, calls on the fashion industry to adapt to these changes. “These women aren’t going away, they aren’t going to disappear, and they deserve to have clothing,” Dunn emphasizes.

The message is clear: it’s time for clothing designers to update their sizing standards to reflect the reality of the modern American woman, embracing her true shape and size.

Related Posts

Find the owner of this boot in the picture

Be careful, because time is running out and every second counts. Only the most observant and quick-witted will be able to spot what is out of place….

My MIL Mocked Me for Making My Own Wedding Cake

Jack never took sick days—not even when his mother died—so when he stayed home sick one morning, it was strange. But things got even stranger when I…

2) My MIL Mocked Me for Making My Own Wedding Cake

That night, I found Jack’s emails—dozens of messages to Sally confirming the affair. I saved everything. When I contacted Sally, she told me Jack claimed he was…

Social Media Speculates About Trump Couple’s Public Display

A viral photo of Donald Trump awkwardly gripping Melania’s thumb during a June 2025 appearance at the Kennedy Center has reignited public fascination with their relationship. The…

2) Social Media Speculates About Trump Couple’s Public Display

Critics and social media users mocked the thumb-grip as a symbol of emotional distance, even joking about a “sliding scale” for physical affection. Others focused on Trump’s…

12 Real Stories That Prove Karma Always Shows Up

We’ve all heard the saying, “What goes around, comes around.” But when it actually happens—and especially when karma makes her appearance in real-time—it can be truly unforgettable. These 12 stories…